It’s never too late to build your very own startup business online. Though the idea can be pretty overwhelming at the start, you will eventually realize that the idea is doable and manageable. In this article, we are going to provide you with an intact and comprehensive guide that will help in breaking down the things you should know about starting an online business.
We’re going to discuss the following point throughout this article, so at the end of the article- you can finally start your eCommerce store.
Here’s an overview of the 8 steps and tips that you may follow so you can establish a successful business online.
The very first and foremost thing you should always remind yourself is to find a niche or topic that you are very passionate about. You must find the right product or service that comes with serious profitability.
After finding a niche in which you are most interested in, the next step is for you to find problems that could be potentially solved by the services or products that you offer. Also, you need to consider that there are over billions of websites that are already existing on the internet. Think of the possible ways in which you can stand out among these other website competitors.
Congratulations on having a business idea! The next step is for you to carefully the market’s viability. You have to start thinking of the most effective and efficient ways you can sell your ideas, products, and services to the people.
Get your pen and your notebook and start listing the kind of details that you can add, which you think could make or break your business: the shipping details and the payment methods you’d like to get your payment. Think of the possible shipping weight and always look for ways you may help your business prosper.
Of course, you must conduct market research. Do keyword research and carefully evaluate the various trending products. If the keyword that perfectly suits your niche is already crowded, meaning when you search on search engines, there hundreds of millions of results.
Then, it might be best if you to continue looking for other keywords. Make a list of the possible keywords that you would like to work on.
For instance, you are a pet lover, and you are passionate about writing about it. Narrow the topic into something specific. Let’s say you want to focus on dog food. The next step is to do keyword research.
Let’s just say you found out the following:
Keyword |
Number of Monthly Research |
Number of Results on Google |
A)
|
128, 934 |
11,838,191 |
B)
|
73, 976 |
882,459 |
C)
|
89, 321 |
3,487,290 |
Since you are focusing on dog foods, you have narrowed from your idea of the “pet” niche. Which of the following do you think is the best keyword to pursue? Is it A, B, or C?
It’s B. Congratulations if you have picked the right one! As you can see, you will have greater success if you choose the letter “B” keyword. 73,976 people are researching the same keyword every month.
It’s such a huge plus that the keyword isn’t crowded. There are only 882,459 results on Google compared to A and B keywords. Knowing these facts alone gives you an edge; this means that it will be much easier for you to rank higher in Google results since the keyword isn’t too crowded.
The next step is for you to analyze and learn a tip or two from your biggest competitors. This is going to tell you more about how you’re going to define your branding and how you’re going to gain a position in the market.
When you search the keyword of your preference, click the first 5-7 websites the pop out in the search engines. List the features and things you love about it. And in the different columns, think of the things you want to improve on the websites you saw.
Another thing that you should be aware of is the basic business laws. If you are planning to sell physical products, then you should research the zoning laws, trademark considerations, and shipping restrictions.
When you are aware of these details, then it will become your edge before you start your business online. This is one of the most common mistakes aspiring entrepreneurs make. That’s why they are very surprised when their business got derailed before it even got off the ground.
It’s never too late to analyze and learn from these potential pitfalls, so it’ll be best if you will start to do your research now. Another thing that you should do is actually to analyze your target market; it’s going to help you understand your potential and ideal shopper.
What do they like? It’s important that you carefully analyze and tailor both of your products and your website design in a way that’s very appealing and impressive to your perfect shopper. Of course, if you could go the extra mile, think of the ways you can better serve your potential customers.
Now that you have the idea of what you’re going to sell, your customer’s profile, and how you’re going to set up your business. The next step you should take is to put up a plan on how you’re going to outsource the physical product.
You must have got this plan so that you can avoid the common pitfalls.
And voila! Welcome to the fascinating last step. This is actually to build your store. It’s time for you to put your creativity and ideas on reality and let other people see it. Of course, it will not be easy for people to discover your store.
So you might want to put some Facebook, Twitter, and Instagram ads that will invite people to take a look at your fresh ideas and the products that you sell. Your main is for people to have an effortless, seamless, and commendable shopping experience.
Make your website’s front face very user-friendly and make it easy for your potential customers to navigate your website.
It will make your customers want to return to your business over and over again. This isn’t the actual last step; you have to continue to put in the consistent work and to become productive. Continue and profit from your passion.
So, now that you know that 8 tips to building a successful online business, let’s start- shall we?